New FTC Endorsement Guidelines: 8 Things Brands and Marketers Need to Know
The FTC released revised guidance for sponsorship disclosures. Our lawyers break down the most impor [...]
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5 Common Review Tactics That Are Legal Disasters
A lawsuit from America’s consumer watchdog will almost certainly do more damage to your business t [...]
TINA Goes After Ryan’s Toy Review. Don’t Let it Happen to You!
The Federal Trade Commission may ground popular kidfluencer Ryan Kaji. TINA, a consumer activist gro [...]
Four Legal Considerations before Partnering with an Influencer
Over 80% of brands use social media influencers to promote products. But leagues of those companies [...]
Fyre Festival Influencers Land Themselves a Lawsuit
In Fyre’s calamitous wake, trustees are clawing back money that Billy McFarland and crew sunk into [...]
Social Media Law: TINA Files another Round of Instagram Influencer Complaints with the FTC
Non-profit watchdog Truth in Advertising (TINA) filed a complaint with the Federal Trade Commission [...]
Kidfluencer Legal Considerations: What Every Parent and Manager Needs To Know
“Kidfluencers” are the new supermodels. Brands, from Crayola to Carnival Cruises, are courting y [...]
Unfair and Deceptive Marketing Lessons to Learn From the Roca FTC Case
A nutraceutical company must pay $25 million in fines over FTC Act violations involving a product du [...]
Marketing Law: How Sponcon Could Destroy the Influencer Industry and Invite Legal Trouble
Are you playing with legal fire by faking ads on your social media account? Let’s dive in. “The [...]