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FTC Revised Endorsement Guidelines 2023 - Disclosures for Influencers, Affiliate Marketers, and Brands
New FTC Endorsement Guidelines: 8 Things Brands and Marketers Need to Know
The FTC released revised guidance for sponsorship disclosures. Our lawyers break down the most impor [...]
NIL Compliance: Do's & Don'ts
NIL Compliance: Do’s & Don’ts
NIL or name, image, and likeness have been a game changer for NCAA student-athletes. Recent changes [...]
Kim Kardashian Settles with the SEC for $1.26M
Reality TV star Kim Kardashian agreed to pay the SEC $1.26 million for failing to adhere to SEC guid [...]
FTC Supreme Court Case - Section 13(b)
Supreme Court Limits FTC’s Ability to Obtain Restitution for Deceptive Marketing
How will deceptive advertising lawsuits be impacted now that a favorite FTC enforcement tool is gone [...]
Marketing Tips - 5 Common Mistakes with Customer Reviews That Pose a Legal Risk
5 Common Review Tactics That Are Legal Disasters
A lawsuit from America’s consumer watchdog will almost certainly do more damage to your business t [...]
Marketing Law: Goop truth-in-advertising censure
Truth-in-Advertising Case: Goop Gets Censured Again
Once again, advertising watchdogs are slamming Gwyneth Paltrow’s Goop. The regulatory rumble is a [...]
Online Marketing Law: Beginner's Guide
Online Marketing Law: What Influencers and Marketers Need to Know
The Lanham Act primarily addresses trademark law, but it also forbids "false and misleading descript [...]
Startup law: 5 tips for smartly setting up your startup
5 Legal Considerations for Your Illinois Startup
It’s time to get your Illinois startup off the ground. So let’s look at five legal consideration [...]
FTC Defense Law: University of Phoenix deceptive marketing case
FTC Defense Law: University of Phoenix Signs Deceptive Advertising Settlement
Is the University of Phoenix is a “scam school”? That’s what an FTC commissioner insinuate [...]